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I am your host,
Tony Michalski.
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January 19, 2010
A good way to really launch 2010 would be with a success story. So, that’s just what I have for you: a story about a person who attained a goal, a dream.
When Lena came to me last year as a Master Key Coaching client, she had one goal: to finish the work on her and her husband’s bed & breakfast.
After a year of hard work — both mental and physical — Lena is proud to open the doors to her newly remodeled and renovated bed & breakfast to the public.
If you’re in Europe and you’re looking for a weekend getaway, then this is the place to go. Look at that web site! The work Lena has done is beautiful! From cozy rooms to homemade pastries to horseback riding and golfing, Lena has created for herself and her guests a literal paradise on Earth.
How did she do this?
How silly of you to ask! She did it just the way that Haanel describes in The Master Key System.
She visualized what she wanted. (She set her goal.)
She made plans to make it happen. (She used inductive reasoning to create action steps for the attainment of her goal.)

When you think correctly, you create beautiful "rooms" in your mind, just like Lena created beautiful rooms in her bed & breakfast. "As within, so without."
She took action! (She worked hard because, as Haanel wrote, the law of success is service.)
She solved problems. (When she hit a bump in the road, she didn’t panic; she allowed the Law of Attraction to guide her to a solution.)
The results speak for themselves.
In 2010, make it your mission to select a goal — a big, lofty, worthy, and juicy goal! — and work toward its attainment.
It may not be easy, but the good things in life seldom are easy. You’ll work harder than you ever have before, but all that work is good for the soul. You may have to leave the old behind you, but what’s beyond the horizon may be better than you imagined.
It just may be your little piece of Heaven on Earth.
When you’re in Sweden, pay Lena a visit at Nygard Manorhouse. See what a dream, some right thinking, and some hard work can attain for you.
You’ll be glad that you did.
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© Anthony R. Michalski/Master Key Coaching |
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December 29, 2009
On December 3, I was a special guest on Business Builders Workshop. The topic of discussion was “Action Vs. Just Thinking” and it was a scintillating conversation between the host, Ken Kinstle, me, and a few other people. It was a very insightful discussion and I highly recommend that you listen to the recording.
Click here to listen to the recording.
Business Builders Workshop was designed to teach people who desire to earn income online legitimate marketing techniques and income producing programs. Business Builders Workshop is comprised of individuals with over thirty years of Internet Marketing experience. Their goal is to teach people successful marketing tools and techniques and also expose you to online programs that actually work and earn you income.
How does Business Builders Workshop help you achieve your goals?
Once a month they offer an open roundtable using Talkshoe. You can join in ask questions and directly network with them.
At Business Builders Workshop they realize the best way to help ourselves is to help others achieve their dreams. We are building a group of people who sincerely enjoy helping others if this sounds like you please join in.
Ken Kinstle is a good guy and I very much enjoyed speaking with him—as well as the other people on the call. If you do online marketing or are interested in how to do that, then tune in when they are “broadcasting” and join the conversation.
Have fun … Tony.
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© Anthony R. Michalski/Master Key Coaching |
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December 24, 2009
Can you believe that it’s Christmas already?
Can you believe that another year is almost past?
Can you believe that I still have to run to the store for a few last minute items?!?!
I wish you and yours a very Merry Christmas and Happy Holidays!
Be well and get for yourself and the ones you love the best of everything.
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© Anthony R. Michalski/Master Key Coaching |
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December 15, 2009
In The Master Key System, Haanel tells us to dream and act on big, worthy dreams.
One of Donald Trump’s rules from his book The Art of the Deal is to “Think big!”
My new friend “Fireball” Tim Lawrence on his blog has as his mantra to THINK BIG.
And so should you.
Should you ever forget to think big, should you ever feel that you are thinking too big, it will do you well to remember this poem from 1918 by Jessie B. Rittenhouse.
You will get that for which you ask. So why are you only asking for “a penny”?
“My Wage”
I bargained with Life for a penny,
And Life would pay no more,
However I begged at evening
When I counted my scanty store;For Life is a just employer,
He gives you what you ask,
But once you have set the wages,
Why, you must bear the task.I worked for a menial’s hire,
Only to learn, dismayed,
That any wage I had asked of Life,
Life would have paid.—Jessie B. Rittenhouse (1918)
Always remember to get for yourself the best of everything!
Have fun … Tony.
PS – The best way to “ask for a raise”—to get the best of everything—is to tune in, unlock, and attain.
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© Anthony R. Michalski/Master Key Coaching |
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November 12, 2009

You can visit the Self Improvement Association at www.sia-hq.com.
I am very pleased and very honored to announce that an article that I wrote — and that you probably already read here — “The Master Key Is You,” has been published by the Self Improvement Association on their web site.
Please visit their site, read my article, and let me know what you think.
If you’ve already read that piece, then please read it again. I think that it bears repeating and re-reading.
As I speak with clients who are enrolled in the Master Key Coaching Program, as I email with people who have purchased the Complete Master Key Course, and even as I just speak with people in my day-to-day life, one thing that comes into the conversation all too often is the fear — or worry — they are feeling about the economic times in which we live.
Some people are fearful about losing their job. Some are facing having to deal with having their work hours cut. Many businesses are scrambling to find the credit they need in order to stay afloat.
You too have probably heard all of that — and more!
While what we are going through is bad enough —and perhaps even too much for some people — some people are even predicting that things will get worse.
So what’s one to do?
That’s the question I tackle in this article, “The Master Key Is You.” So please read it — again, if that is the case.
Other than that, while there is no one set answer to the question about what you can do since everyone’s situation is different in some respect, there are things you can do to prepare yourself.
One is that you can learn how to tune in, unlock, and attain by using what you learn in The Master Key System.
There’s a reason why Haanel’s book has been around for almost one hundred years. The reason is that when you put into practice the philosophy that Haanel espouses, you significantly improve your chances at succeeding massively!
You can also read the other books on my list of the only ten books you need to read to succeed. I limit my list to only ten because I want to see people take what they learn and spring into action rather than immerse themselves in countless books. Take the time to learn and once you have learned, then take the time to act!
It is only through your actions that you will yield results.
One other great way to prepare yourself is to work with a good coach or an able consigliere.
A good coaching relationship will not only help you stay positive or teach you about concepts, it will — it should! — be a relationship in which you are pushed, prodded, and expected to do better than you are. You will have a person who can look at your situation objectively and who will help you formulate the best “plan of attack” for overcoming any problems you are encountering.
In other words, your coach should help you to think differently so that you can attain what you want.
This can be a very powerful relationship, so I highly recommend that you explore the possibility of one.
Other than those things, I can only reiterate what I wrote in this article: don’t worry irrationally, be prepared, and do what you must do.
As Haanel wrote in The Master Key System,
Life is an unfoldment, not an accretion. What comes to us in the world without is what we already possess in the world within.
Be prepared. Be vigilant. Be ready to act. You will succeed.
In other words, tune in, unlock, and attain!
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© Anthony R. Michalski/Master Key Coaching |
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September 7, 2009
I included this poem in the book Master Key Arcana. With an eloquent and efficient use of words, Mr. Kipling describes perfectly how to achieve the best in life. In my view, no truer words were ever spoken—or written. Enjoy!
If you can keep your head when all about you
Are losing theirs and blaming it on you;
If you can trust yourself when all men doubt you,
But make allowance for their doubting too:
If you can wait and not be tired by waiting,
Or, being lied about, don’t deal in lies,
Or being hated don’t give way to hating,
And yet don’t look too good, nor talk too wise;
If you can dream—and not make dreams your master;
If you can think—and not make thoughts your aim,
If you can meet with Triumph and Disaster
And treat those two impostors just the same:
If you can bear to hear the truth you’ve spoken
Twisted by knaves to make a trap for fools,
Or watch the things you gave your life to, broken,
And stoop and build’em up with worn-out tools;
If you can make one heap of all your winnings
And risk it on one turn of pitch-and-toss,
And lose, and start again at your beginnings,
And never breathe a word about your loss:
If you can force your heart and nerve and sinew
To serve your turn long after they are gone,
And so hold on when there is nothing in you
Except the Will which says to them: “Hold on!”
If you can talk with crowds and keep your virtue,
Or walk with Kings—nor lose the common touch,
If neither foes nor loving friends can hurt you,
If all men count with you, but none too much:
If you can fill the unforgiving minute
With sixty seconds’ worth of distance run,
Yours is the Earth and everything that’s in it,
And—which is more—you’ll be a Man, my son!
Click here to learn more about Rudyard Kipling.
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© Anthony R. Michalski/Master Key Coaching |
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August 17, 2009
Please watch this video of Mike Rowe of Dirty Jobs fame. In it, he talks about hard work, success, the old (and played) adage “Follow your passion and the money will follow,” and much more.
If you have trouble viewing the video, please click here: Mike Rowe Video.
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August 10, 2009
As some may know, back in 2003, I began a Group on Yahoo!: The Master Key Group. It now has over 600 members and is quite active.
Recently, a discussion developed regarding how things “manifest.” As you may or may not know, I am not a fan of the modern idea of manifestation, especially as presented by many of the “new wage” gurus and “husteldorks” out there. [For my view of manifesting, please see this article that I wrote: "How the Idea of “Manifesting” Is Ruining Your Chances of Success."]
The debate was raging when a member of the Group wrote what I am about to post here. What he wrote was so well-written and eloquent—and in my view spot on accurate—that I wanted to share it with you here. I even sent the fellow a book of his choice free of charge. (He chose The Master Key Workbook, just so you know.)
Please enjoy!
The way I see this, there are two opposing camps, two polar opposite schools of thought regarding how to accomplish things.
The purists of the materialist school would say that “manifesting” as spirit is a bunch of superstitious, new-age gobbledegook; it sees the idea of trying to visualize things into existence as naive in the extreme. There is no free lunch. Whatever you accomplish you achieve through your own efforts.
The purists of the mentalist school of thought would say that the “All is Mind“ and what we consider to be physical, objective reality is the mental activity of the All, of which we are a part, and of which Mind—our minds—are parts. Consequently by changing the inner we can change the outer; no specific activity is required on our part, whatever we desire to manifest will simply come to be through diligent visualization.
Notice I said above the purists of both schools think along those lines. And like most purists, I think they’re both extremely naive, simplistic, and completely wrong. In short, they’re full of it.
As with many, many, many things in life, the answer lies squarely in the middle. [Tony: I have often found this to be true as well, especially in philosophical debates.]
To the pure materialists, I say that you can work as diligently and as relentlessly and as hard as possible for decades and you will never reach your goal without a plan and the ability to evaluate and change that plan in favor of new approaches based on your result—both of these activities have absolutely nothing to do with work and everything to do with mental activity.
To the pure mentalists, I say that unless you are some kind of magician as powerful as King Solomon, you can’t just think things into existence. If that were possible then none of you would have any of the myriad problems you’re in this program to overcome. Remember that old Chinese proberb: “A man who waits for a roast duck to fly into his mouth must wait a very, very long time.” [Tony: This is why I am fond of saying that I'd rather hire or work with a person who is ready, willing, and able to take action rather than a "self-helper" who would sit around and "visualize" all day trying to "use" the Law of Attraction.]
My personal belief is that we should do the mental work as prescribed by Haanel: not just plan-laying, but visualization of the “emotionalized thought” variety, diligently. [Tony: In later articles that will appear on this blog, I will be detailing what you should be getting from reading and studying The Master Key System. Here's a hint: It's not learning about how to use the Law of Attraction.] And then we need to get out into the real world, start pushing buttons, meeting people, inquiring, making contacts, trying new approaches, etc., all with the end in mind of reaching that goal, bearing ever in mind that it may come to us through avenues completely unanticipated, seeming to have little or nothing to do with our efforts. We need to do the mental work and then put ourselves in the places we need to be in order for it to give us what we need to bring our intention about.
I’m reminded of another old quote I heard years ago. “Pray as though everything depended on God. Work as though everything depended on you.” (St. Augustine, I believe.) [Tony: Yes, it was St. Augustine who said that.]
So, form your plan, build your mental images, and then get out there and make it happen!
As always, I hope that you leave a comment. In my view, it’s discussion about these concepts and ideas that help each of us to grow and, hopefully, to excel.
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© Anthony R. Michalski/Master Key Coaching |
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July 21, 2009

Walt Disney
Walt Disney said this in 1966:
A person should set his goals as early as he can and devote all his energy and talent to getting there. With enough effort, he may achieve it. Or he may find something that is even more rewarding. But in the end, no matter what the outcome, he will know he has been alive.
In other words: Tune in. Unlock. Attain…
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© Anthony R. Michalski/Master Key Coaching |
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July 20, 2009
On this date forty years ago, the most significant triumph of mankind–a triumph of thought, will, determination, and execution–occurred. On this day forty years ago, Neil Armstrong and Edwin “Buzz” Aldrin alit on the Moon. That object that illuminated our nights and our myths for millennia was finally being touched and explored by man.
Just nine years prior to this most monumental event, President John F. Kennedy challenged America’s best and brightest to “go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we are willing to accept, one we are unwilling to postpone, and one which we intend to win, and the others, too.”
On July 16, 1969, Kennedy’s vision was about to become reality as the mighty Saturn V rocket thundered toward space carrying Neil Armstrong, Edwin “Buzz” Aldrin, and Lt Col Michael Collins on their journey to the Moon.
We know the rest of the story. Neil Armstrong descended from the Eagle Lander and uttered the words that would be heard ’round the world: “That’s one small step for [a] man, and one giant leap for mankind.” (Please watch the YouTube video to see this.)
History was made. Man had accomplished the “impossible.”
Celebrate this day. Celebrate the achievement of thought, of rigor, of audacity. Celebrate so that you too can define your own goals and proudly march toward them–and bravely grasp them.
Like the men and women who made this climactic event happen–the astronauts, scientists, engineers, and many others–you too can “tune in, unlock, and attain.”
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